PURITY COFFEE

CREATIVE: Andrew Knives
CLIENT: Purity Coffee
ROLE: 2D Animation

Andrew Knives brings his signature cel-shaded world-building to Purity Coffee's Cold Brew Roast re-launch, translating the brand's commitment to clean, nature-rooted coffee into a lush animated universe. Sun-drenched tropical landscapes, glowing coffee cherries, and breezy coastal interiors unfold across a series of intimate summer scenes, from a meditative morning at home to a perfectly stirred glass of cold brew catching the light. Warm, vibrant, and effortlessly alive, the animation captures the feeling of summer arriving and the quiet pleasure of a ritual done right.